Are You Ready To Disrupt
The Jewellery Industry?
If there is a way for us to attract specific clients who are willing to invest in your Custom Jewellery, is it worth sitting down and looking at the strategy?
If YES, You're In The Right Place
IN PARTNERSHIP WITH:
IS THE WHOLESALE & ONLINE MARKET
CRUSHING YOUR MARGINS?
 

Would You Like To Sell More OF
YOUR JEWELLERY?
If the answer is YES, you'd better keep reading because by the end we're going to show you exactly how to do that.
Before we proceed... We are only talking to EXPERIENCED CUSTOM JEWELLERS, who are motivated to develop a successful business. If you are not, you might as well be leaving this page, because MDL DIGITAL® is probably not the ideal agency for you.
If you are MOTIVATED to grow your jewellery business
and understand that taking massive action is crucial to your SUCCESS.
You Are In The Right Place
WHAT'S YOUR SALES STRATEGY?
If you don't have a strategy, you need to PIVOT QUICKLY and let your customers know that they can still buy from you right now.
If you're not Online, you need to be online right now!
If you are not Advertising, you need to be right now!
If you do not have your existing customers involved in some kind of Automation, then you need to engage your customer's right now!
You want to create better campaigns for your business that convert and deliver faster results and showcase your products to Targeted high-value customers who are actively looking for your business services.
You need your business to be visible in geographical locations such as cities or territories, and even a radius around a specific location to boost your Brand Awareness.
You might have tried Paid Advertisement, but you struggled to get leads, conversions and sales because you just didn't know how to run and optimize a successful campaign.
How much do you spend on Paid Advertisements, and where do you run those ads  (Google, Facebook or Instagram?) and are you getting the desired results?
Do you have an email list of potential clients?
How do you Measure The Efficiency of your email marketing campaigns?
HOW TO KEEP THE CASHFLOW
COMING IN?
So, there are a few things that you need to do...
You need a Digital Presence: If nobody knows who you are, how do you expect to be noticed online? You can start by electronically engaging your existing customer base right now.
Do you have a list of prospective clients?
How do you measure the performance of your email marketing campaigns?
You need to send a specific offer to your current database, let them know what you have coming in, what you're currently working on, and what you're clearing out.
Think about how would you let your prospective buyers pick you and not your competitor. What is your USP?
Know just what content to make, how to create it, and how to ensure the target audience gets to see it.
Fully understand how to reverse engineer marketing campaigns for businesses, get promotions from prominent influencers within the jewellery industry, and establish successful collaborations.
Build a profitable, marketing campaign with a message to market match, that consistently gets your target audiences attention and converts appointments for your business.
Run targeted ad campaigns to your Landing Page with high conversions, directing customers straight into your booking system
WE KNOW HOW TO GET YOU RESULTS
IT’S TIME TO STOP TRYING TO FIGURE IT ALL OUT ALONE 
Talk to one of our consultants about how to attract more customers to your Jewellery Business
and to increase your sales.
The Power of
Mobile Advertisement:
FEATURING, RINGS PAGE
TikTok
800M Active Users
Google
4.39 Billion Active Users
Facebook
2.7 Billion Active Users 
Instagram 
1 Billion Active Users
As the owner of the jewellery business,
how are you going to be visible on the most critical device on the planet? ….
Helping you to achieve a positive ROI.
What is it going to look like having a
PREDICTABLE & CONSISTENT 
revenue growth?
At the end of the day, neither of us can predict the future and we both cannot control uncertainty, but if you are reading this and understand what we're saying to you, then you as the business owner need to be selling more jewellery.
We've designed an indoctrination system where you can manage your customers more effectively, manage your sales process and predict your revenue because you'll see a direct line of measurement from enquiry to a commitment to actual sales so that you could always project and forecast revenue.
 
 
Do you have a system to do that YES or No?
If you don’t have a system to do that, then you need to put that system in place now!
Are You Thinking?... 
How Can We Help Your Custom Jewellery Business?
We are experts in Online Jewellery Marketing specializing in PPC-Advertisement, and we partner with up-and-coming jewellery influencers who share the same vision as ours on jewellery advertisement for Luxury Jewellery Brands.
 

MDL DIGITAL® designs and implements integrated digital marketing strategies that inspire customers to search and, most importantly, purchase your products.
We can get online appointments for you, we can get you leads, and we can always get you, customers, to pick up the phone calling you for enquiries about your jewellery. However, if you do not have a system already in place to convert those enquiries into paying customers,
you will struggle with the number of opportunities we provide to you.
You engage more than just an agency that does social media management and content development when you choose MDL Digital® as your Consulting Agency. You assemble a group of qualified consultants who know your industry, understand your business goals, and know-how to help you achieve online success. We're not just working with you, we're partnering with you.
We are completely transparent about what we are doing and how we are going to do it.
Expect monthly reports that show exactly how we set objectives and then set out to achieve those objectives with deliverables on-time and on-budget. 
 
 
 
For your jewellery business, we create and execute a comprehensive digital strategy to improve your in-store and online sales and encourage customer loyalty. 
 
 
 
Your customers and clients are desperately looking for you, and we have a team ready to help you figure out the best way to get their interest!
SO WHAT'S YOUR STRATEGY
 
FOR STAYING IN BUSINESS?
THE GREAT NEWS IS
WE'RE HELPING CUSTOM JEWELLERS 
To establish and generate a better return on investment from their advertisement campaigns, and we will show you how it's done.

Attract more customers & increase business sales 

HIGH-PERFORMANCE MARKETING

CAMPAIGN SETUP & MANAGEMENT
AUTOMATED MONTHLY REPORTS
You don't have to waste hours navigating thousands of ways to configure a single ad. We manage that for you, and we know how to target quality leads and get them to click.
Your dedicated account manager will provide KPI reports to keep you well informed about your performance. 
SOCIAL MEDIA PROMOTION
AD CREATION & PPC MANAGEMENT 
Use our social media platforms to raise awareness of your brand. This increases traffic, improves brand loyalty and improves customer satisfaction.
You'll also get a battle-tested copy and the best-performing ads based on the successful campaigns we've run in the past. Everything is tailored to your business
RETARGETING OPTIMIZATION
LEADS & SALES FUNNELS
Re-Targeting consumers on the basis of their previous online actions is a method by which we serve ads to people who have interacted with you.
The initiation of consumer interest or enquiry leads through a journey of pages that aim to sell your products by also adding options for upselling your premium features.
There are three groups of jewellery business owners right now making these decisions.
 
WHICH ONE ARE YOU?
1. You are uncertain, you don’t know what is going to happen right now, you are trying to play it safe because of the pandemic.
If you are thinking that then you might as well just call it a day and close your doors… Pack up your Jewellery boxes and let your competitors seize the emerging opportunity because You Are Out! There is nothing we can do to help you.
2. You want to stay in business and you WANT to do what you can to make sure you’re keeping your customers, you WANT to keep the doors open, you WANT to keep the channels open to accept customers.
Are you keeping the channels open to accept customers? Or have you decided to shut down and be at mercy to the pandemic like 25% of the jewellers in the market place that are out? Are you in the game or out of the game? Are you WANTING results or are you prepared to take massive action to get this done?
3. Right now you see a massive gap of opportunity from jewellery businesses shutting down and there are going to be a few jewellery businesses trying to hang in there, but you want to capture the market, take over and capture market share from all those businesses that decided not to handle the pandemic and create an opportunity for yourself.
If you're motivated to grow your business right now and see opportunities in the market. Let's discuss getting more inspired and getting this done! 
If you are NUMBER 3, 
book a time with one of our consultants and let’s talk about putting a strategy in place to get you those desired results.
 
We are literally inundated by an overwhelming amount of
PRICE ENQUIRY requests from our audience daily
through our platforms and we need
Jewellers to help these people.
 
 
We know you should not rely solely on one traffic system,
combined with an effective GOOGLE ™ AD STRATEGY, this outcome will dramatically produce more traffic to your business getting you
a consistent and predictable revenue stream.
 
TO READ MORE ABOUT OUR HYBRID BUSINESS MODEL WITH GOOGLE ™
KEEP SCROLLING
BECOME MORE SOCIAL AND BUILD YOUR BRAND
FEATURING THE JEWELLERY PAGE
WORK WITH INFLUENCERS
PROMOTION IN STORIES
It can help drive follow-up by interacting with our in-house influencer partnership programme of Instagram stars, that embody the values of your brand. 
Stories are used by almost half of all advertisers, a number that is on the rise. Stories appear at the top of the feed of a consumer and are accessible for 24hrs 
ADVERTISE NEW PRODUCTS 
OPTIMISATION OF PROFILE
Bringing your jewellery business online encourages your customers to shop from anywhere at any moment and gives your business a competitive advantage, all due to technological advancements.
A full profile helps you gain the confidence of your followers. This includes a branded profile picture, a descriptive bio, interesting story highlights and a link to your website.
HASHTAGS AND KEYWORDS
CONTESTS & PROMOS
On Instagram, hashtags and keywords are how users discover new accounts to track. By adding attractive captions or commenting on relevant trends, your Instagram posts are made more accessible and attractive.
Contests and giveaways are truly fantastic marketing tools, but you need to actively promote them in order for them to be successful and ensure that you expose them to your followers and active users.
SHOWCASE YOUR JEWELLERY TO OUR AUDIENCE
VIA OUR NICHE SOCIAL MEDIA CHANNELS
Instagram & TikTok
See It For Yourself
PRICE ENQUIRY REQUESTS FROM PROSPECTIVE BUYERS
These are only a few of the daily requests we receive
We remove the profile name for data protection purposes.
 
THE BENEFITS OF OUR HYBRID SYSTEM
Integrated via Google Ad's
More than likely, you recognise the benefits of Google Ads to your jewellery business?
 
 
However, have you actually perfected the art of running successful Google Ad campaigns or do you solely rely on Instagram or TikTok?
 
 
We have a large following on Instagram and TikTok and we can tell you from personal experience that you'll need an effective strategy to compete for your potential client's attention. 
 
 
When time is money, and with the rise of new jewellery businesses popping up each day you've got to make client behaviour, data-driven decisions to set your business apart from the competition without the heavy process of collecting huge quantities of data.
 
 
Now you can, with MDL DIGITAL®
You can increase your sales by structuring a holistic marketing strategy to increase your brand awareness and ultimately increase your sales through the use of Google and Social Media 
WHAT ARE THE BENEFITS?
1
TIME:
You save time, so you can spend more time focusing on other areas of your business or quality time with friends and family. Never needing to sit for hours reading blogs and watching webinars on marketing!
2
STRESS: 
We save you from the stress and headache of learning new materials, watching yet another webinar or training new employees on how to create fully automated marketing campaigns. This leads to problems along with lost visits, lost new clients, and other headaches in your business that could have been avoided.
 
You can sit back and relax knowing that your business in good hands 
3
MONEY:
You save money by running tests and performing a technical analysis of your live campaigns to detect potential breaches in your system. It's obvious! We take care of all of this for you with recommendations and solutions for high-risk areas where you are potentially losing money.
We are proud of our tailor-made hybrid approach to creating the most effective online advertising campaigns for your jewellery business. We understand that a one-size-fits-all approach is not conducive to optimizing your opportunities within Google Ads, and we see your business needs as a unique set of criteria.
If you want clear, honest and tangible results online with an opportunity to learn how they are achieved, then get in touch now and see how we can help. We'd love to show you how we can help you grow your jewellery brand with our partnership services.
Get Listed In Google Ad Results for Keywords
The Google search for your targeted keyword will boost and send traffic to your jewellery business.
Drive Potential Buyers To Your Website
We run paid-in Ad Campaigns to your high conversion landing page, directing customers directly to your storefront.
Increase Your Sales Instore and Online 
Do you need quicker outcomes, but you don't have a large following on social media? Paid Ads are the way to get your items in front of your target audience. We know you will get the results you want in conjunction with our Influencer network.
Target Clients By Zip Code, City & Country
Be seen in geographical locations such as cities or territories, and even a radius around a location to increase your brand awareness.
Jewellery Ecommerce Stores 
Get leverage with consumer purchase intention with data-driven intelligence focused on their interest and desire.
Custom Jewellery Business Owners 
If you're trying to build stronger campaigns that convert to more sales, you'll deliver faster results with improved brand visibility by partnering with MDL Digital®. Schedule a call with one of our consultants, and let's talk about the implementation of a strategy.
We receive messages like this on a daily basis 
Via Instagram 
So, are you thinking... Why don't you just use Facebook and Instagram?
That is a terrific question.  
The answer to this question is that we are. On Instagram, we are extremely active. Through our personal experience, we achieve increasingly better-targeted results for jewellery businesses using Google Advertisements, especially when targeting customers with a call-to-action e.g. Call Now, Visit Our Store, Click Here For an Appointment.
This is not to say Google is better than Instagram, both platforms can equally bring in exceptional results, But for Search-based consumer intent nothing can beat Google
We are expert consultants who understand the needs of your jewellery business and partner with real influencers to ensure excellent deliverables and brand exposure.
 
 
We also have our own influencer platforms dedicated to Engagement Rings, Haute Joaillerie, Proposals & Weddings and our newest project ICED OUT Custom Jewellery, which is very popular within the community of urban music.
Having clear actionable strategies and systems
are key if you want your jewellery business
to grow and scale
 
 
 
THREE BENEFITS OF PARTNERING WITH US:
 
 
 
  1. We only focus on providing people with an interest in buying and investing in your products and services.
 
  1. ​We will indoctrinate the sales process until a dedicated customer is ready to talk to you about buying products and services from you.
 
  1. You get a complete overview of the sales process of your business so that you can project and forecast revenue.  
A Bare Bones example of our workflow strategy template for a Jewelry Business. You'll need a lot more components than this to get a positive ROI.
This is a workflow that demonstrates how our unique hybrid strategy works.
Build better automated qualified leads for your jewellery business. 
HOW IT ALL WORKS
We're sure you might be a little confused about our systems.
Before we start, we'd like to walk you through the process so that
you have a full understanding of what it is that you're signing up for.
Schedule a call with one of our consultants today! 
 
WHY WE USE GOOGLE AD'S
Google Ads Works Faster Than SEO
Pay per click (PPC) can be extremely helpful in targeting a wider online audience immediately. Search Engine Optimization (SEO) is also effective for organic growth and can take months to see a return. Either way, they both bring value, but it depends on whether you want faster results.
It Increases Your Brand Awareness
You can measure the impact of your advertising performance by tracking: impressions, customer engagement, reach and frequency, this will show you how effective your campaigns are for your brand.
Reach Customers Through Their Gmail
Gmail remains the most popular email platform with over 
1.8 billion users worldwide. Where you can place ads in Inbox via
(Mobile, Desktop or Tablet)
Measures Your Performance Consistently
For real-life business milestones, you'll need to measure and focus on ROI. See who clicked on your Ads, how many leads you generated, cost per lead and so much more. We can provide you with all the data you need.
Tackle Your Competition Better
Find people searching for your products or services. If your competitors are paying for Ads and you're not, this means trouble for you
Your Campaigns Are Centered Around Google's Advertising Networks
Google Search Network, Google Display Network and YouTube Network. Including Mobile Apps, Google Sites, Websites and other placements 
SIX STATISTICS FOR YOU TO CONSIDER
1. In 2020, there are 6.0 billion searches on Google every day
 
2. There are 2.5 trillion searches per year worldwide
 
3. Over 1 billion active monthly users
 
4. YouTube owned by Google has 2 Billion logins monthly
 
 
5. Six out of Ten people prefer YouTube to TV
 
 
6. 70% of shoppers would be willing to learn about a product on YouTube
ARE YOU WILLING TO TAKE ACTION?
DON'T GET LEFT BEHIND ADAPT TO THE NEW WAY OF DOING BUSINESS ONLINE
We will promote your products and showcase them to jewellery fans and potential buyers from all over the globe, most importantly, we will direct their interests to your business, website or storefront so that you can do your magic at the end and convert them to buyers. We found that this boosts product exposure, awareness of your brand and more sales.
THE NEXT STEPS
FROM MAPPING OUT CAMPAIGN STRATEGY PLANS TO AD CREATION AND CAMPAIGN MANAGEMENT 
How our consultations are initiated
We need to schedule a comprehensive discovery call over a telephone conversation or zoom meeting to find out just a little more about you and your business needs to determine whether or not we are both a perfect fit.
1
Once you have completed our online form, we will receive your submission via our encrypted 256-bit SSL, which cannot be viewed by a third party and is the same level of encryption used by banks and financial institutions...
This prevents your personal data from getting in the wrong hands. From that point on, the assessment stage can begin.
2
We assign one of our consultants to get back to you and arrange a short 45-minute slot to review your application at a time that is convenient for you.
3
During your call, we will ask you a set of specific questions related to your business. There may be quiet periods for the consultant, please be patient as the notes will be compiled. (The telephone conversation may be recorded for training purposes only)
4
We're going to assess our session notes with you to make sure that the information is correct. When all is done, and if your business meets our criteria you'll be presented with an offer. However, this part of the review stage can take up to a maximum of 48 hours. (excluding weekends)
5
Please rest assured knowing that the process is actually very straight forward. In all honesty, we're just having a very polite and friendly chat about what you want to do for your business, there's literally nothing to be hesitant about.
 
 
WANT BETTER RESULTS
GET STARTED TODAY!
Achieve your business objectives and maximize competitive advantages, growth, profits and value
THE
DIAMOND BLUEPRINT ACCELERATOR 
Business Growth Strategic Plan 
for Custom Jewellers 
PRE-QUALIFIYING CRITERIA
SERVICES INCLUDED
(Subject to your agreed programme)
+ NEW ACCOUNT AUDIT (EXISTING ACCOUNTS)
YOU'LL NEED AN UNDERSTANDING OF HOW ADS WORK
+ ACCOUNT SETUP (GTM, GOOGLE ANALYTICS, GOOGLE ADS)
IT IS PIVOTAL THAT YOU HAD PREVIOUSLY  PAID FOR DIGITAL ADVERTISEMENT 
+ EXISTING ACCOUNT ANALYSIS / RESTRUCTURE
AN AVAILABLE MARKETING BUDGET FOR PAID ADS 
+ AUTOMATIC DELIVERY OF LEADS
MINIMUM CAMPAIGN AS SPEND OF £1500 P/M
+ CONVERSTION TRACKING SETUP
A MINIMUM ANNUAL TURNOVER OF 1 MILLION
+ MONTHLY REPORTING 
HAVE ACTIVELY BEEN IN BUSINESS FOR MORE THAN THREE YEARS 
+ PROVEN CAMPAIGN SETUP (INCLUDING KEYWORD SET, AD COPY, AUDIENCE TARGETING, AD EXTENTIONS)
+ GOOGLE ADS REMARKETING CAMPAIGN, IF LISTED PER GOOGLE'S POLICIES
+ SOCIAL MEDIA INFLUENCER  PARTNER BOOST
When there are so many other areas of your business you need to be focusing on, marketing is an area where business owners tend to gloss over. Unfortunately, if you are not running ad-campaigns correctly you will waste a lot of time, lose money and drive away potential clients, which will be detrimental to your business in the long term.
We are transparent and happy to answer any of your questions, whether they relate to the initial stages of our boarding, policies and procedures, or general enquiries. We allow you to remain in control by always allowing you to decide for yourself whether or not our services are appropriate to you.
Want to learn more about the Diamond Blueprint Accelerator Package 
FREQUENTLY ASKED
QUESTIONS
DO I GET MONTHLY REPORTING?
A monthly report is made available to you on a monthly basis to monitor the progress of the results and to provide "essential" data to track the success of the performance.
WHO GETS THE REPORT?
Reports shall be sent directly to the business owner unless otherwise specified. This only allows for you to see a report, add your own notes, or send us any insights of your own.
DO I GET TO TALK TO ANYONE IF NEEDED?
Our general "daily operations" support team is managed by email and live chat. This has proven to be the most effective way to update accounts and interact with our partners. Depending on the level of your account, you will be assigned an Accounts Executive to review your accounts and performance on a monthly basis.
ARE THERE ANY LONG-TERM CONTRACTS
We have three contract options:
 
1. Twelve months upfront
 
2. Three years upfront
 
3. Financing (month to month)
There are discounts available to our upfront packages only, saving you money.
 
 
If you wish to cancel your contract for any reason, you must cancel 14 days from the date of your first initial payment. We will only accept cancellation requests in writing. Any cancellation request after 14 days we'll deactivate any existing campaigns as soon as we receive your written confirmation and the remaining balance of the contract will be due for payment.
CAN YOU GET US MORE FOLLOWERS FOR MY SOCIAL MEDIA ACCOUNTS
No. We are a consulting agency that helps jewellers with legitimate marketing and sales strategies. If you're looking for sales growth, you're in the right place. However, if the number of followers you get is your ultimate mission, then MDL Digital is not the right agency for you.
WHAT DO I GET?
We develop a Google ads strategy with compelling offers to attract customers looking to invest in your custom jewellery
 
When you hire our team you get the following benefits?
 
  • A strategic plan to target ideal customers
  • An automated sales process that will capture customer details
  • A/B campaign split testing to maximise a better result in improving campaigns to maximise the invest in ad spend.
  • Provide reporting and strategy to improve campaign success and results.
  • Provide simple strategies and training for businesses to convert more of those sales.
  • Keyword research, the process of finding keywords that you want to rank for in search engines. 
  • Social Media Influencer partnership boost (subject to your plan)
WHERE ARE YOU BASED?
We are located in the heart of London, United Kingdom.
ARE YOU READY TO DISRUPT 
THE JEWELLERY INDUSTRY?
Generate A Better Return On Investment From
Your Advertising Campaigns
You're Never Going Back To Your Old Ways Again.
London, United Kingdom
Click here for Enquires
The A.P. 5th Floor, City Reach
5 Greenwich View PL
London E14 9NN
music_note
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